Understand the evolution of Social Media through what we call
Socio Casting

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Social Media is a Mess! It's like finding organized in the chaotic, like screaming loudest in a noisy classroom, like tempting a distracted mind!

So, why does your Brand need a Social Media Agency or Social Media Marketing?

One of the 4 reasons below are good enough for you to go the Social Media Marketing way (if none is true, you are doing fine!)

  • Your product/service is fast moving, has space in every household across the country
    (c'mon Facebook alone has 50 million users in India)
  • Ok, you are a serious B2B product/service, strictly niche and only want to communicate with a select community
    (Go ahead, create a community. Engage & converse!)
  • You believe in low-investment, high-return formula of marketing
    (Digital marketing is measurable, and comes at a nickel's price compared to traditional)
  • You want to target the young, spending, high-on-life youth
    (social media is all youth!)

Blog

  • Homemade Marketing for Small Businesses
    When I was about 6 or 7, my mother started a tuition center in a small town called Alwar (She was an English lecturer with focus on teaching in her spare time, and of course make a few bucks) So, one morning at about 4 AM, both my mom and I, with a f Read More..
  • The Unbranded Brand
    Where I stay in Delhi, a few kilometers away, is a popular fish joint called Paramjeet Machiwala. He does not have a logo, no proper signage, forget about a website, and marketing is not his forte. Despite being a branding nightmare, his sales charts Read More..
  • Tracking Fastrack
    In the annals of Indian advertising, Fastrack is a brand that has done almost everything right, speaking from brand viewpoint. They’ve been clear about their TG, targeted them smartly & creatively (that’s a rare combination) and most importantly  Read More..
  • Gentleman, PSY Style
    Now ‘Gentleman’ video is hardly a one that would make gentlemen sit up, or make women applaud the unassuming non-chivalry. For met the video is a shoddy successor to Gangham Style and one that borders on somewhat clichéd and unwanted risqué elements. Read More..

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